Marc Langenbrinck, Managing Director smart brand, is a Sales&Marketing; professional, looking at a 15 year career in both strategic and operational assignments on the national and international level. His current responsibility covers on one hand managing the brand operations, covering the entire smart value chain, on the other hand leading the smart Sales&Marketing; team. Looking at brand operations, he and his colleagues work on a number of challenges ranging from ongoing product improvements to brand shaping activities like the market introduction and future development of the smart electric drive, a pioneer in the growing zero emission technology.

As Head of Sales&Marketing;, his responsibilies range from current marketing campaigns over exploring new sales opportunities to the future vision of the smart brand.
"smart customers are very special customers - and people. They tend to have a free spirited, rather independent mind, with a penchant for art, design and lifestyle. Art and design inspire to think differently and sometimes help to change a certain perspective, perception or prejudice. They motivate and even urge you to open your mind - and that´s exactly what smart - and the smart community - is all about. I´m really looking forward to be part of this creative and very smart project."

Nicole Israng has gained extensive knowledge in brand management and marketing communication throughout her career, which she started as a Trainee at Daimler-Benz in 1993.

She then went on to fill different positions in Sales & Marketing for Mercedes-Benz in Germany and Brazil, before being appointed Senior Manager of Global Marketing Communications & Brand Management at smart in 2009.
"Art & Design are our major sponsorship fields at smart. Through my work I often encounter breathtaking designs that add on to the already inspiring experience of working for such an innovative brand. I can‘t wait to see the submitted designs and discuss them with the other jury members."
Steffen Köhl studied industrial and automotive design at the Fachhochschule für Gestaltung Pforzheim.

He has been working since 1988 within the Mercedes-Benz passenger car design division for interior and exterior design. Amongst his many contributions were vehicles and show cars such as E-Class, CLK, SLR, Bionic-Car etc.

Steffen Köhl has been on a number of international management assignments within the Mercedes-Benz design division. Since 2008 he is leading the Center Advanced Design Global of Mercedes-Benz.
"Creativity should go beyond borders and limits. This contest offers an outstanding opportunity to do so. I am looking forward to many exciting ideas and designs. Smart in particular offers an inspiring platform for new and fresh design ideas. I am excited to be part of this contest being the representative of Mercedes-Benz and Smart Design."
Annika von Taube received an M.A. in art history from the Freie University Berlin and has gathered an extensive knowledge of the international contemporary art scene through curating, art consulting and writing.

She is the editor in chief of sleek magazine, an international quarterly magazine for art and fashion based in Berlin, and writes for numerous publications on mostly art-related topics.
„The phenomenon of user-generated content, brought on by the Internet, is currently expanding into three-dimensional reality. There is an enormous creative potential out there ready to be explored.”
Rolf Sachs is an internationally acclaimed designer recognised for his distinctive multi-disciplinary approach. His body of work includes furniture, lighting, set design, architectural and interior design projects; all exploring the relationship between design and culture to elicit unexpected emotional reactions and break down perceived boundaries.

Core to his artwork is a human element, and an underlying sense of humour to each piece.
"Humble designs inspire me to add a twist, which unlocks the object’s hidden soul."